business and commerce

A Texas A&M University study found consumers prefer effort over ease when caring for others.

Tight budgets mean shoppers will splurge on large experiential gifts instead of buying multiple small gifts, predicts the director of the Texas A&M Center for Retailing Innovation.

New analysis shows one out of every 81 jobs in Texas is supported by the university and its current and former students’ activities.

Generating financial returns, noble and important as that goal is, is no longer enough, three scholars of marketing argue.

Two Texas A&M experts suggest a way forward.

A new study explores when consumers are willing to sacrifice experience quality for togetherness.

Texas A&M’s Mosbacher Institute recognized Arch “Beaver” Aplin ’80 for his contributions in business, public service and community service.

A Texas A&M finance professor gives a look at the cryptocurrency landscape and explains what the executive order could signal for the industry's future.

Twenty Aggie-led startups competed in the only university-wide business plan pitch competition.

Texas A&M former students for the first time will be eligible to compete at the annual business plan pitch competition.